잘 마셔라

Well drink

웰 음료 또는 레일 음료는 카운터 "스피드 레일", "스피드 랙" 또는 "웰"[1][2][3][4]에 바텐더가 쉽게 접근할 수 있는 곳에 보관된 저가의 액수를 사용하여 제공되는 알코올 음료다.

어떤 시설에서든 이용할 수 있는 철도/웰 리큐어는 "집안 붓기", "집안 브랜드", "집안 정령", "집안 정령", "우리 브랜드" 또는 "수용 정령"[1][5][6][4][7]으로도 알려져 있다.

웰 음료는 고객이 혼합 음료를 주문할 때 특정 상표의 술을 특정하지 않을 때 전자가 제공된다는 점에서 '콜' 음료와 다르다.[1][2][8]

술집에서 사용하는 실제 주류는 다양할 것이다. 바텐더의 우물에는 , , 위스키, 보드카, 버번, 데킬라, 트리플초, 베르무트 각 최소한 한 가지 품종이 포함될 수 있다.[1]

일부 업소는 고급 고객층을 공략하거나 고급의 아우라를 투영하고자 하는 일부 업소는 프리미엄 브랜드를 웰 리퀴드로 선택한다(즉 "프리미엄 웰" 제공)[5][4]

콜 앤 탑 쉘프

레일이나 웰 음료는 고객이 특정 상표의 술을 사용하도록 명시하지 않을 때 주로 제공된다.[1][2][8] 예를 들어, "스코치 앤 소다"에 대한 고객 주문은 바텐더가 레일/웰 스카치 위스키를 사용하도록 유도하고 좋은 음료로 가격을 책정하는 반면, "글렌피디치 앤 소다"를 주문하는 것은 콜 음료일 것이다. 또 다른 예는 "휘파람과 콜라"가 아닌 "잭과 콜라"가 될 것이다.[8]

콜 리큐어는 고객이 특정 브랜드의 술을 "콜"하거나 요청하기 때문에 그렇게 알려져 있다.[9]

어떤 비싼 명품 주류는 통화로 간주되거나 가격이 책정되지 않고 대신 판매대에 배치되어 있는 주류와 사용 가능한 다른 주류와 비교하여 "상단 쉘프" 주류로 알려져 있다.[1]

참조

  1. ^ a b c d e f Lai A, ed. (2005). Bartending 101: The Basics of Mixology. Harvard Student Agencies, Inc. (4th ed.). St. Martin's Press. pp. 7–9. ISBN 978-0-312-34906-6. In professional bars, a 'speed rail' usually replaces the front bar. This rack, attached to the bar or sink directly in front of the bartender, holds 'house brands' (usually less-expensive brands) of front-bar liquor. The bartender defers to the well brand of liquor for every drink unless the customer specifies a well-known brand, or 'call brand,' as it is known in bartending lingo. The more expensive call brands stay on the back bar. That means that you will prepare a White Russian with generic coffee brandy instead of the most commonly known call brand (Kahlúa) unless the drink specifically requests otherwise (or if your bar is using Kahlúa as its well brand). There is a further classification of alcohols called the 'premium' or 'top-shelf' brands. These are even higher quality bottles of liquor – such as Bombay gin or Old Grand Dad bourbon.
  2. ^ a b c Kulp K (2014). Booze for Babes: The Smart Woman's Guide to Drinking Spirits Right. Hundred Proof Publishing Co. p. 113. ISBN 978-0-9857731-0-6. Rail liquors are the selection of bottles bartenders keep in the long shelf under the bar counter, called the rail. These bottles are usually the cheapest liquor they carry, and are often used automatically unless you, or the cocktail menu, specify otherwise.
  3. ^ Katsigris, Costas; Thomas, Chris (2012). The Bar and Beverage Book (5th ed.). John Wiley & Sons. p. 704. ISBN 9780470248454. speed rail, speed rack. A bottle-width rack for liquor bottles that is attached to the apron of underbar equipment.
  4. ^ a b c Feinstein AH, Stefanelli JM (2008). Purchasing: Selection and Procurement for the Hospitality Industry. John Wiley & Sons, Inc. p. 567. ISBN 978-0-470-31485-2. Well liquor, sometimes called the 'house brand,' is served when a patron asks for a shot of Scotch without specifying a particular brand. The term well derives its name from where this type of liquor is located, typically being stored in a well located just below the bar top. [...]Many foodservice and bar operations serve premium brands as their well brands. This is sometimes referred to as the 'premium well'...
  5. ^ a b Katsigris C, Thomas C (2006). The Bar and Beverage Book (4th ed.). John Wiley & Sons, Inc. p. 179. ISBN 978-0-470-07344-5. In short, the well is an important profit center that should reflect the bar's image and respond to the desires of its clientele.[...] To determine whether or not to upgrade your house pours to premium pours, ask yourself these questions: [...] Are the current house pours a liability? It's a fact that most bar owners stock their well and don't think much about it after that.
  6. ^ Shock, Patti J.; Stefanelli, John M. (2008). A Meeting Planner's Guide to Catered Events. John Wiley & Sons, Inc. p. 72. ISBN 978-0-470-39095-5. Well Brand[...] Sometimes it is referred to as a pour brand, proprietary brand, house brand, or speed rail brand.
  7. ^ Kokt, Desere (2015). Hospitality Management: A practical introduction. African Sun Media. p. 93. ISBN 9781920382698.
  8. ^ a b c Meyer A, Vann M (2013). How to Open and Operate a Restaurant (electronic ed.). Globe Pequot. p. 100. ISBN 978-1-4930-0144-6. 'Well liquor' is the group of spirits that are used to make drinks when the brand is not specified by the guest ('scotch and soda'). 'Call' liquors are specifically requested brands ('Glenfiddich and soda').
  9. ^ Brown DR (2004). The Encyclopedia of Restaurant Forms. Vol. 1. Atlantic Publishing Company. p. C3-3. ISBN 978-0-910627-29-0. Call Liquor. Any liquor other than well liquor. The term refers to "calling" the liquor brand by name, such as "Captain Morgan and coke" rather than "rum and coke."