Robert Dahlstrom
 |
Robert Dahlstrom | |
|---|---|
| Born | c. 1958 (age 63–64) |
| Academic background | |
| Education | Xavier University (BBA) University of Cincinnati (PhD) |
| Academic work | |
| Discipline | Marketing |
| Sub-discipline | International marketing Green marketing |
| Institutions | University of Kentucky BI Norwegian Business School Farmer School of Business |
Robert F. Dahlstrom (born c. 1958) is an American organizational theorist who is the Seibert Professor in the Miami University Department of Marketing. known for his work on international marketing.[1][2]
Education
Dahlstrom obtained a Bachelor of Business Administration from Xavier University in 1980 and a PhD in marketing at the University of Cincinnati in 1990.[3][4]
Career
Dahlstrom started his academic career at the University of Kentucky in 1990, where he became Bloomfield Professor of Marketing at the Gatton College of Business and Economics. He founded and directed its Douglas K. Von Allmen Center for Green Marketing, which aims "to expand the knowledge of green marketing practices among business owners, and to contribute to scholarly research on green marketing and sustainability."[5] From 2000 to 2014 Dahlstrom was professor at the BI Norwegian Business School and the Joseph C. Seibert Professor of Marketing at the Farmer School of Business.[3]
Selected publications
- Dahlstrom, Robert. Green marketing management. Cengage Learning, 2010.
- Lagace, Rosemary R., Robert Dahlstrom, and Jule B. Gassenheimer. "The relevance of ethical salesperson behavior on relationship quality: The pharmaceutical industry." Journal of Personal Selling & Sales Management 11.4 (1991): 39-47.
- 달스트롬, 로버트, 그리고 아른 니가르드. "신숙하고 성숙한 시장경제에 대한 대인관계 신뢰에 대한 탐색적 조사." 71.4(1996년) : 339-361.
- Ayers, Doug, Robert Dahlstrom, Steven J. Skinner. "신제품 성공에 대한 조직적 선행연구" Journal of Marketing Research(1997): 107-116.
- 달스트롬, 로버트, 그리고 아른 니가르드. "프랜차이즈 유통채널 s에서의 사후거래 비용에 대한 실증조사." 마케팅 리서치 저널(1999년) : 160-170
- 플래허티, 테레사 B, 로버트 달스트롬, 스티븐 J. 스키너. "고객 중심의 판매 성과의 결정요인으로서의 조직적 가치와 역할 스트레스" 개인 판매 및 판매 관리 저널 19.2 (1999): 1-18.
참조
- ^ 울프, 크리스토프 드, 가비 오데케르켄슈뢰더, 돈 이아코부치. "소비자 관계에 대한 투자: 국가 간, 산업 간 탐구." 마케팅 저널 65.4(2001): 33-50.
- ^ 팔마티어, 로버트 W 등 "관계 마케팅의 효과에 영향을 미치는 요인: 메타 분석" 마케팅 저널 70.4 (2006): 136-153.
- ^ a b "Robert Dahlstrom Marketing Department of Marketing - Choice & Joseph C. 마이애미 대학의 농부인 경영대학원 세이버트 교수(linkedin.com). 09-03-2015 접속.
- ^ "Robert Dahlstrøm". BI Business School. Retrieved 2021-05-04.
- ^ 마케팅 부서는 2011년 2월 28일 miamioh.edu/news에서 의장을 발표한다. 09-03-2015 접속.
외부 링크
- Miami University, Marketing Department, Robert Dahlstrom 주임.
