스탠더드 브랜드

Standard Brands
표준 브랜드 주식회사
산업음식
설립됨1929; 93년 전 (1929년) (E. W. Gillett, Widlar Food Products, Chase & Sanborn Coffee Company가 설립한 Fleischmann Company, Royal Baking Powder Company)
현존하지 않는1981 (1981)
운명1981년 나비스코 주식회사와 합병
후계자나비스코 브랜드, 주식회사
본부미국 뉴욕시, 뉴욕시.

스탠더드 브랜드J. P. Morgan에 의해 1929년에 다음과 같은 합병으로 결성되었다.[1]

1940년까지, 그것은 일반 식품에 이어 패키지 상품 2위 브랜드였다.[2] 1955년까지 그 회사는 포춘지 선정 500대 기업에 75대 명단에 이름을 올렸다.

스탠더드 브랜드는 여러 번 인수를 했다. 1960년에 플랜터스 사를, 1964년에 커티스 캔디 사를 사들였다. 1979년 인버 하우스 스카치를 인수했다.[3]

이 회사는 1981년 나비스코와 합병해 나비스코 브랜드사를 설립했다.[4]

참조

  1. ^ "Morgan Mergers". Time. 1929. Archived from the original on June 18, 2011. Retrieved 2008-08-04. But also announced last week was a Morgan-managed merger of Fleischmann Co., Royal Baking Powder Co., and E. W. Gillett, Ltd. ... No transportation problem existed in 1868 when Charles and Maximilian Fleischmann, immigrants from Austria-Hungary, and James Gaff of Cincinnati, founded Gaff, Fleischmann & Co. at Riverside, Ohio. Their first great forward step was made in 1876 when they exhibited a Model Vienna Bakery at the Centennial Exposition in Philadelphia. From the fame of this exhibit came an increased demand for Fleischmann's yeast. Soon there was a Fleischmann plant on Long Island, then another at Peekskill, N. Y, Guiding spirit of the early Fleischmann company was Charles Fleischmann, who died in 1897. It was under the leadership (1897-1925) of the late Julius Fleischmann that the company went through its major expansion period. Following his death, his brother, Major Max C. Fleischmann, stepped to the front.
  2. ^ "Pennies from Leaven". Time. 1940. Archived from the original on October 14, 2010. Retrieved 2008-08-04. But in spite of interests that have ranged from racing horses to backing ballets, the outdoorsy Fleischmann clan had something to worry about last week. For the descendants and in-laws of old Charles Fleischmann, who started a great industry in 1868 by peddling yeast in Cincinnati, are now the holders of close to 10% of the 12,648,108 outstanding common shares of huge Standard Brands Inc. And this No. 2 U. S. packaged food company (No. 1, General Foods) is not doing anything like as handsomely as the House of Morgan thought it would when it put it together around the Fleischmann Co. back in 1929.
  3. ^ 3500만 달러에 미국 주류 사업 판매를 완료한 Publer
  4. ^ http://www.fundinguniverse.com/company-histories/Nabisco-Foods-Group-Company-History.html 나비스코 히스토리

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